Action figures have been a staple of toy collections for generations, evolving from simple plastic playthings into highly detailed, sought-after collectables. Whether you're a nostalgic fan or a serious collector, understanding the history of action figures can give you a deeper appreciation of these miniature icons. Let’s take a journey from the earliest days of action figures to today’s hottest collectables—many of which you can find right here at Just a Shop, Sir!
The Birth of Action Figures: G.I. Joe and the 12-Inch Revolution (1964)
The term “action figure” was first coined by Hasbro in 1964 when they introduced G.I. Joe, a 12-inch military-themed figure marketed to boys who weren’t drawn to traditional dolls. Unlike earlier toy soldiers, G.I. Joe featured articulation, interchangeable outfits, and accessories that allowed for imaginative play.
The 3.75-Inch Boom: Star Wars and the Collectable Revolution (1977-1980s)
In 1977, Kenner’s Star Wars action figures changed the game with their smaller 3.75-inch scale. This format allowed for a vast array of characters, vehicles, and playsets, making it easier to build large collections. The success of Star Wars figures inspired toy lines like Masters of the Universe, G.I. Joe: A Real American Hero, and Transformers throughout the 1980s.
Popular Collectables We Have:
The 90s and Early 2000s: Cartoon Crossovers and Movie Merchandising
As pop culture expanded, so did action figures. The 1990s saw Teenage Mutant Ninja Turtles, Batman: The Animated Series, Power Rangers, and countless other franchises dominating toy aisles. The rise of movie merchandising also led to detailed figures based on hit films like Jurassic Park, Spider-Man, and X-Men.
What You’ll Find in Our Store:
The Collectable Renaissance: Funko Pops, High-End Figures, and Limited Editions (2010s-Present)
In the last decade, action figures have evolved from childhood playthings to serious collectables. Lines like NECA, McFarlane Toys, and Super7 create ultra-detailed, highly articulated figures, while Funko Pop! Vinyls have brought a new form of stylised collectability.
Some of Our Must-Have Collectables:
The Future of Action Figures
Action figures continue to thrive, blending nostalgia with modern craftsmanship. Whether you’re reliving childhood memories or hunting for the next rare find, Just a Shop, Sir is your destination for unique and exciting collectables.
Explore our collection today and add a piece of action figure history to your shelf!